We are on a journey. A journey of sustainability, of learning how to do fashion better, in a kinder way to people, the planet and animals.
The materials we offer have all been carefully selected to either reduce the carbon footprint and eliminate the use of toxins and harmful chemicals or be animal friendly and cruelty free. We are also trialing recycled and recyclable materials to make our full range fully circular.
Read on to learn more about our sustainable material selection.
Recycled leather is a sustainable leather alternative, developed and manufactured in UK. More environmentally friendly than leather and many vegan leather materials. It’s a one of a kind material that retains the luxury look & feel of traditional leather and is highly durable. Up to 75% of all leather hides are wasted and end up in landfills; along with them, the resources used to make them. By recycling leather offcuts we combat waste and make a consistent material which is produced under a zero waste. Recycling scraps of leather reduces production emissions by over 60% compared to traditional leather. The unique manufacturing process uses 100% renewable electricity and saves 55% of the natural resources used by traditional leather, such as land and water.
Viridis create BIO-based materials, but what makes them so special is that it contains up to 69% plant-based raw materials. This is unconventional in an industry where most materials come from fossil fuels which are excessively polluting our planet.This material is made of viscose from well managed forests and bio-based polyurethane from renewable resources. These bio polyols come from European non-food and GMO-free corn and wheat crops. It's animal free; it does not release harmful substances to human health and it comes from FSC well- managed forests.
Uniting Japanese craftsmanship, state-of-the-art technology and sustainably-focused innovation, the vegan fabric used to make Vera and Norma is the material of tomorrow. A great alternative to animal-based products. This innovative material conserves resources and protects the wellbeing of people and the planet, whilst offering comfort and durability. Even the material's backing is made from 100% sustainable wood-based fibers: TENCEL™ Modalm, created using Eco soft technology; this technology uses an integrated pulp-to-fiber process that has high recovery rates of process ingredients and generates very low emissions. By using more than 83% of bioenergy, TENCEL™ Modal production creates around 81.5% less greenhouse gas emissions than the generic modal.
What makes our bags soft to the touch is actually natural rubber. The rubber we use is plant-based and sustainably produced from renewable rubber tree forests. Natural rubber comes from the sap of the rubber tree (Hevea brasiliensis). Unlike synthetic rubber, which is a petroleum product, natural rubber is a renewable resource and harvested on plantations primarily in South and Southeast Asia as well as Central America. As international demand for natural rubber increases, millions of rubber trees are being planted across the tropics.
Vegetable tanned leather
Vegetable tanned leather refers to the tannage, or method of tanning the cowhide. It's called “vegetable” because of the natural tannins used in the tanning process, like tree bark. Vegetable tanning or veg tan as it's sometimes called, is one of the oldest methods of tanning known to man. It’s completely toxic free and doesn’t pollute the environment. Vegetable tanned leather can be recycled. All the scraps of leather are collected after our bags are made and sent to a factories which recycle it and make a new material, know as recycled leather.